How Search Engines Improve Their Web Ranking Schemes
Some believe that if you?re doing something on your website that could get you penalized by search engine companies, you probably should not be doing it. If this is true then why are there still many activities on the Internet that can be considered illegal, malicious and, yes, spammy??
There are different reasons why people engage in activities that are considered illegal like black hat SEO. But the three most common reasons that serve as their motivation are the following: One, there are a few webmasters who believe they can deceive search engines. Two, there are webmasters who think search engines don?t really pay attention to these activities. Three, the penalties imposed by search engines differ and the punishment is usually not severe.?
But of course search engine companies have to stay on guard to discourage these activities. They do this by relentlessly finding ways to improve and change their algorithms, sometimes without announcing it. The latest examples of these algorithm updates are the Google Panda and Penguin. The two do sound harmless, but in truth they are ruthless in penalizing websites that are caught violating good and proper SEO procedures.?
These recent updates in Google?s algorithms are quite unexpected, but for a trusted and widely used search engine it?s only natural for Google to guard its web ranking schemes. This is one of the key guarantees Google could give to any business in Singapore that wants to submit a website to this search engine company. Any Singapore business owner aiming for online visibility should therefore hire SEO companies in Singapore that are aware of Google?s webmaster guidelines.?
But what if your website contains spam elements without being aware of it? It does happen, and in fact some webmasters commit it not only once but twice due to over experimenting. This can also happen when some content management system generates hidden text sections. Although these don?t intentionally mislead web surfers, search engines might take the hidden texts as a spamming technique. ?
It?s important thereby that the SEO SG company you entrust with your website is expert and updated with search engine algorithms. After all, the chief requirements for search engines will certainly change over time.
For related articles on seo sg or visit www.magicwebs.com.sg
Source: http://trafficbuilding.4ove.com/2012/12/16/how-search-engines-filter-out-spam-filled-websites/
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